Ongoing

A senior technical SEO on call for your product team

Sites change every sprint. A retainer gives your developers and product managers a senior technical SEO to review tickets, answer questions and check releases before small changes become big traffic problems.

Why it matters

Most SEO damage happens quietly in routine releases: a new filter, a navigation change, a framework upgrade. A retainer puts SEO review into those workflows so issues are caught in staging, not in next month's traffic report.

You get a set number of senior hours each month. We use them however your team needs: regular working sessions, written specs for upcoming tickets, QA on releases, ad hoc questions and mini-audits of new templates. We estimate each request before starting and report hours used.

What's included

What we look at

Included

  • Regular calls with product and engineering
  • Specific recommendations with sample code
  • SEO acceptance criteria for tickets
  • Staging and post-release QA

Common requests

  • New template or feature reviews
  • Mini-audits of a section or launch
  • Search Console and log monitoring
  • Algorithm update impact analysis
Deliverables

What you receive

meeting

Standing calls

A cadence agreed with your team, from weekly to monthly.

document

Ticket specs

SEO requirements and acceptance criteria your developers can build against.

spreadsheet

Hours report

Hours used and remaining, shared every quarter and on request.

Process

How it runs

  1. Kickoff

    Agree priorities, cadence and the monthly hours.

  2. Estimate

    Each request gets an hours estimate before work starts.

  3. Work

    Calls, specs, reviews and QA as needed.

  4. Report

    Quarterly summary of hours, fixes shipped and impact.

A good fit if

This is for you when…

  • Your team ships site changes frequently
  • You have SEO in-house but need senior technical support
  • You finished an audit and want help getting fixes shipped
  • You want SEO checks built into release QA
Not the right fit if

Look elsewhere when…

  • You need hands-on development or CMS work
  • You only need a one-time review (choose an audit)
FAQ

Technical SEO Retainer questions

How many hours do I need?

It depends on how often your site changes and how much support your team needs. We recommend a starting level after a short scoping call and adjust it as needs become clear.

What happens to unused hours?

Hours are allocated per engagement period. We share the balance regularly so you can plan requests, and the exact rollover terms are set out in your agreement.

Who should attend the calls?

Ideally a product owner and at least one developer who works on the site. Having engineering in the room is what turns recommendations into shipped fixes.

Can the retainer include GEO work?

Yes. Hours can go toward AI crawler checks, schema updates and AI visibility reviews alongside classic technical SEO.

Not sure where to start? Tell us about your site.

Request an audit